Good PR is about relationships. If you’re a PR pro who takes the time to build strong media relationships, you can become the “go to” person for reporters covering your industry. Start by keeping these six tips in mind when you reach out to reporters.
Shulman Rogers, one of the largest law firms in the Washington, DC metropolitan area, selected SQM Communications to provide strategic media relations services in support of the firm’s new government contracts practice chair, David Robbins. Mr. Robbins was former acting suspending and debarring official, acting deputy general counsel for contracts and director of the Air Force Office of Procurement Fraud Remedies with the U.S. Air Force. Continue reading